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Living across continents and time zones, we are all united by the commitment to re-establish the contemporary culture of steam.

Boris Ryabov

Co-founder, steam healer and educator, father of 4 children. Boris's passion is finding novel approaches to bridge tradition and contemporary: a social art.

Sasha Baibarin

Co-founder, steam healer, the mastermind of product. A Burner and camp leader, Sasha believes in the power of communal and emergent effort.

Misha Bogomolny

The Architect, the soul behind the form and philosophy of the Heartfelt. Also Co-Founder at MILHAUZ Institute of Education, Art and Identity and Owner at Archmeta studio.

Oleg Tolstoy

Head of Eastern European Operations. Burner, banya practitioner, contemporary steam culture activist.

Alexey Volvak

Chief Operations and Partnerships. Serial entrepreneur with 17+ years of experience in e-com, wellness and HoReCa. Strategic and operating executive in multiple global startups and corporations.